Just recently I read a post on a small business start-up blog by an entrepreneur who was selected to deliver a TED
talk. Despite knowing what an amazing opportunity this was, she
experienced intense fear leading up to the event and even considered
some crazy excuses to get out of her commitment.
She’s certainly not alone.
As a coach and mentor who works with thousands of entrepreneurs, I
often witness how people stop themselves by allowing fear and self-doubt
to keep themselves ‘playing small’ in their business and their lives.
The thing is, they’re often not even aware of it. Here’s what I mean…
People SAY they want something very badly, that they want a change, and
theoretically, that they’d do anything to get it.
But when the rubber meets the road, it’s a totally different story.
For many, when it’s time to take action, they’re just not willing to
take the steps or do the work that creates the result. It’s that inner
self-doubt that consistently has them questioning every single move they
make in growing their business and their income.
Here are my four steps to break though that fear and self-doubt:
1. Take a No-Excuses Approach
Although, some may call them “reasons”, people stop themselves all
the time by using excuses. The opportunity they want so badly finally
shows up, and they make excuses so as not to go forward. The biggest
excuses I hear are “I don’t have enough money,” “I don’t have enough
time, “I’m too busy”, “I don’t want to travel,” and the list goes on.
They use these excuses as their trap door, their escape route.
Let me ask you this—when pressed in a life or death situation, would
you find the time or money? If someone you loved was trapped in a
building, would you stop trying to rescue them if the front door was
locked? No, of course not. You’d try the back door, then the windows,
and every other possible way, right?
To achieve success, you’ve got to be willing to take the same
approach with your business. Successful people are those who take a
No-Excuses Approach and are willing to do what others won’t.
So, how badly do you want it? You either have excuses or you have results. Which do you choose?
2. Feel the Fear—But Do It Anyway
The ego creates fear to keep you small. For example,
fear of rejection, fear of overwhelm, fear of humiliation, fear of
making mistakes, fear of losing it all, fear of the unknown, and on and
on it goes. The list is huge.
All entrepreneurs I know experience fear. What separates those who
are successful and those who allow fear to hold them back is the
willingness to act in spite of the fear. The best way to get
over fear is to walk directly into it. It takes courage but you know
what? Walking into fear is never as bad as you think it’s going to be.
Instead, you’ll find it liberating.
3. Be Willing to Stretch Beyond Your Comfort Zone
Most people avoid discomfort like the plague. If
you want to get to the next level of your business, you’ve got to be
comfortable being uncomfortable—just for a short time. Yes, it’s a
little scary at first but let’s face it, it’s not going to kill you.
The question is—are you willing? Are you willing to trade short-term
discomfort for long-term success? If so, are you willing to go where you
have to go? Are you willing to talk to who you have to talk to? Are you
willing to move for what you want? Are you willing to do what you
haven’t done? Are you willing to stretch beyond your comfort zone?
Yes? Then I’ve got great news–that is when the money and opportunities show up.
4. Take Decisive Action
You can’t just wish for something. You’ve got to take action. Action
is an issue of personal responsibility. It’s where you acknowledge that
you are solely responsible for the choices in your life and you accept
that you cannot blame others for the choices you have made. Time and
time again our inner self-doubt makes us question everything and keeps
us from taking action when the solution shows up. This all boils down to
one thing and one thing only. In plain English it’s called
self-sabotage.
Widening your perspective around success starts with a decision. Once
you make a decision to succeed, it’s time to commit to doing whatever
it takes to make it happen.
It comes down to taking bold and decisive action toward what you say
you want in your business or your life. It’s about saying YES to what’s
possible for you. Saying YES to the opportunities that are divinely
given to you—and then taking action. Your business, your life, your
income will never be the same. I promise you that.
Back to entrepreneur, Rebekah who I mentioned in my introduction—her
fear of failure and her desire to conquer that self doubt actually wound
up being a driving force for success in her business. And it can for
you, too.
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